Privacy Policy

Last updated: July 30, 2024

This Privacy Policy describes how Brie Farr (“Company,” “we,” “us,” or “our”), operating trendcoutureworld.store (the “Website”), collects, uses, and discloses your Personal Information when you visit, make a purchase from, or otherwise interact with the Website.

1. Information We Collect

We collect various types of information from and about users of our Website, including information:

a. Personal Information You Provide to Us

When you make a purchase or attempt to make a purchase through the Website, create an account, sign up for our newsletter, or contact us, we collect certain personal information from you, which may include:

  • Contact Information: Name, shipping address, billing address, email address, phone number.
  • Payment Information: Payment method details (credit card numbers, PayPal information, etc.). Please note that we do not directly store full credit card details. This information is securely processed by our third-party payment processors.
  • Account Information: Username, password (encrypted), purchase history.
  • Communication Information: Any information you provide when you communicate with us, such as customer support inquiries.

b. Information Collected Automatically

When you visit the Website, we automatically collect certain information about your device, your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Website, and information about how you interact with the Website.

This automatically collected information is referred to as “Device Information” and is collected using the following technologies:

  • Cookies: Data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • Log files: Track actions occurring on the Website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Website.

2. How We Use Your Information

We use the personal information we collect for various purposes, including:

  • Processing and Fulfilling Orders: To process your transactions, manage your orders, payments, and deliver the products you purchase.
  • Account Management: To manage your user account, if you create one, and provide you with access to your order history and preferences.
  • Communication: To communicate with you regarding your orders, account, product updates, promotional offers, and customer service inquiries.
  • Website Improvement: To improve and optimize our Website (e.g., by generating analytics about how our customers browse and interact with the Website, and to assess the success of our marketing and advertising campaigns).
  • Personalization: To personalize your shopping experience and recommend products that may be of interest to you.
  • Marketing and Advertising: To send you marketing communications, special offers, or promotions that we believe may be of interest to you, where you have opted in to receive such communications. You can opt-out at any time.
  • Fraud Prevention: To screen our orders for potential risk or fraud.
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes.

3. Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example:

  • We use Shopify to power our online store—you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • We use Google Analytics to help us understand how our customers use the Website—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We share your shipping information with shipping carriers (e.g., USPS, FedEx, UPS) to deliver your orders.
  • We use third-party payment processors (e.g., Stripe, PayPal) to handle secure payment transactions.
  • We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
  • In the event of a merger, acquisition, reorganization, or sale of all or a portion of our assets, your Personal Information may be transferred as part of that transaction.

We do not sell your personal information to third parties.

4. Your Rights

Depending on your location, you may have the following rights regarding your Personal Information:

  • Right to Access: You have the right to request copies of your personal data.
  • Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • Right to Erasure (“Right to be Forgotten”): You have the right to request that we erase your personal data, under certain conditions.
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
  • Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
  • Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the contact details provided below.

5. Data Retention

When you place an order through the Website, we will maintain your Order Information for our records unless and until you ask us to erase this information.

6. Security

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. These measures include using secure servers, encryption, and strict access controls.

7. Changes to This Privacy Policy

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date at the top of this Privacy Policy.

8. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail or postal mail at the details below:

Company/Owner Name: Brie Farr

Website: trendcoutureworld.store

Address: 629 Green Street, Nashville, TN, US

Email: [email protected]

Phone: 615-393-2013